At LiteRox, we are committed to protecting the privacy and personal information of our customers, website visitors, and business partners. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you visit our website or engage with our services. By using our website or providing your information, you agree to the terms of this Privacy Policy.
1. Information We Collect
We collect personal and non-personal information to provide and improve our services. The information we collect may include:
a. Personal Information
- Contact Information: Name, email address, phone number, and mailing address.
- Account Information: Login credentials if you create an account with us.
- Payment Information: Credit card details and billing information when you make a purchase.
- Communication Details: Information you provide when you contact us via email, phone, or through our contact forms.
b. Non-Personal Information
- Device Information: IP address, browser type, operating system, and device type.
- Usage Data: Information about how you interact with our website, such as pages visited, time spent on the site, and referral URLs.
- Cookies and Tracking Technologies: We use cookies and similar technologies to enhance your browsing experience and gather analytics data.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To Provide Products and Services: Process orders, deliver products, and provide customer support.
- To Communicate with You: Send order confirmations, respond to inquiries, and provide updates about our products and services.
- To Improve Our Website: Analyze user behavior and preferences to enhance website functionality and user experience.
- To Send Marketing Communications: With your consent, we may send you promotional emails about our products, services, or special offers.
- To Ensure Security: Detect and prevent fraud, unauthorized access, or other security issues.
3. How We Share Your Information
We do not sell your personal information to third parties. However, we may share your information with:
- Service Providers: Third-party vendors who assist us in operating our website, processing payments, or providing customer support.
- Business Partners: Companies with whom we collaborate to offer additional products or services.
- Legal Requirements: Authorities, if required by law or to protect our legal rights, prevent fraud, or ensure security.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience. You can control cookie settings through your browser preferences. Please note that disabling cookies may affect the functionality of our website.
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security.
6. Your Rights and Choices
You have the right to:
- Access and Update Your Information: Request access to or correction of your personal information.
- Withdraw Consent: Opt out of receiving marketing communications at any time by clicking the "unsubscribe" link in our emails or contacting us directly.
- Request Deletion: Request that we delete your personal information, subject to legal and business obligations.
7. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party websites you visit.
8. Children’s Privacy
Our website and services are not directed at children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 13, we will take steps to delete it.
9. International Data Transfers
If you are accessing our website from outside of Canada, please note that your information may be transferred to, stored, and processed in Canada or other countries where we operate. By using our website, you consent to such data transfers.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. Any changes will be posted on this page, and the updated Privacy Policy will indicate the effective date.